Before you can evaluate your site’s SEO profile, you need to understand what a SEO profile is, and how it works. A SEO profile for a site is just like a Marketing plan or a Business plan.
Writing your SEO profile should consist of the following:-
An Introduction: - This should include a brief description of your company as well as purpose statement of some kind. If you can describe you company in neat, tight format, you will be one step ahead of most of the SEO game.
Goals Relating to Search Engine Status: - What do you want your page rank to be? Where do you want to be listed under specific keywords? Top 50? 25? 10? How many pages of your site do you want Search engines to index? Do you want to pay for a listing? These questions will get you in the started but you must go more in depth into your SEO goal. Also include Search Engines and Directories that you feel necessary such as Google, Yahoo, DMOZ, and MSN.
Information Regarding SEO Action and Achievement: - This one is pretty self explanatory. List everything that you do regarding to SEO as well as any successes caused by these actions.
Once you have written a SEO profile, you can compare it time to time with what’s going on with your site, before, either adjusting your site to reflect your strategy (plan), or adjusting the profile to reflect strategy (plan) change. Generally it is wise to stick to the Plan, but occasions may arise when you find that this is simply not logical anymore. In this cases you must revaluate your entire strategy (plan) because on change can effect the rest of your strategy (plan).
If you have extremely intricate (complicated) strategy (plan) that depend on one thing going well, you may want to diversify (Todna bhinn bhinn karna) your strategy (plan). Your profile should especially focus on special things, you plan to do that are not standard SEO practice. Standard SEO can get only so far. Every one of your competitors probably doing the same things so gets creative. This is one place where doing something for yourself can really push you on the top. If you have already high ranking then you should user your profile to document and reasons why it has happened, to help you maintain your high ranking.
Keeping your SEO profile Updated will allow you to stay current not only on what’s going on with you site, but also on what’s going on in the SEO industry. The SEO industry is very fickle (changeable), because search engines are always in competition with one another to deliver the most result of highest quality. It can change suddenly without warning according to demand and benefit of market. If you stay on top of your quality then change in SEO industry will have minimal effect on you. It is still important to trace (denote, copy, sketch) these changes in order to ensure that your site gets maximum exposure. Evaluating your website and profile regularly give you an advantage in market, you should never let a profile get older than 3 months.
There is software available online that can help you evaluate you site’s SEO profile.
18 Nov 2023
14 Nov 2023
13 Mar 2023
To get latest news / trends in digital marketing subscribe to our newsletter. We don't spam your inbox, we sent only latest news, offers one or hardly two times per month.