As social media membership grows, more businesses are beginning to question the importance of forum posting service. Where does it fit into the marketing plan, what benefits does it bring to users and companies, and is it still relevant to modern online trends?
Since 1978, when the BBS rolled out as a virtual bulletin board, forums have evolved into state-of-the-art live and instantaneous communication platforms. It was not until 1988 with the launch of the IRC, a chatroom-style forum, that users flocked to forums. Six years later, WIT software set the message board style we know today.
According to Wikipedia.org, a forum is a virtual discussion center where people meet to share ideas and opinions. They differ from chatrooms in that long threads are stored, edited, and even prolonged with new comments.
Blog posts are similar to forum postings in that they can be factual but with the freedom of an opinionated viewpoint. However, comments on blogs are limited and do not permit free exposition, rantings, or criticisms, leveled in forums.
Forums were the major means that spurred the Internet during the 80s until the recent rise of social media trends. By providing centralized themed discussions based on community types, they allowed for a new rebirth of learning, globalization, and entrepreneurism.
Forum service continues to contribute to the Internet in the following aspects
Creation of Knowledge: forums permit people to share and collaborate on the creation of projects, such as software, technology, education, systems, etc
Improve customer support
Build brand awareness and trust
Increase website traffic
Exposure to new concepts and opportunities
Free advice from professionals
Support from similar interest groups
Most people are asking the question if social media will one day eliminate forum posting service. However, modern social media is just an evolved form of a forum. A look at Reddit, Quora, and Digg, popular forums, but classified as social media.
Forums will continue to converge with innovations, but each advancement in IT requires a new type of forum technology. A good example is the new blockchain technology, built on privacy but using the same forum principle where developers and entrepreneurs can communicate.
Adding a forum posting service to your business can help to improve your customer service and play an effective role in customer acquisition. Here are five other business benefits
Customers meet with each other, share their experiences and learn more about your business
It is easier to get referrals
Builds customer loyalty
Spend less on creating special promos and programs
Can easily educate, orientate and receive clients’ feedback
Forums have withstood more online changes than any other single program. They keep changing in form, technology, function, and engagement models, nonetheless, they have remained message boards, dedicated to providing free user expression in a centralized platform. Visit your favorite forum posting service today.
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